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1

Consumer Evaluations of Sale Prices: Role of the Subtraction Principle

Biswas, Abhijit, Bhowmick, Sandeep, Guha, Abhijit, Grewal, Dhruv

Journal:

Journal of Marketing

Année:

2013

Langue:

english

Fichier:

PDF, 308 KB

english, 2013

2

The Differential Effects of Celebrity and Expert Endorsements on Consumer Risk Perceptions. The Role of Consumer Knowledge, Perceived Congruency, and Product Technology Orientation

Biswas, Dipayan, Biswas, Abhijit, Das, Neel

Journal:

Journal of Advertising

Année:

2006

Langue:

english

Fichier:

PDF, 144 KB

english, 2006

3

The Operation of Visual Imagery as a Mediator of Advertising Effects

Burns, Alvin C., Biswas, Abhijit, Babin, Laurie A.

Journal:

Journal of Advertising

Année:

1993

Langue:

english

Fichier:

PDF, 2.18 MB

english, 1993

4

Regret from Postpurchase Discovery of Lower Market Prices: Do Price Refunds Help?

Dutta, Sujay, Biswas, Abhijit, Grewal, Dhruv

Journal:

Journal of Marketing

Année:

2011

Langue:

english

Fichier:

PDF, 198 KB

english, 2011

5

Consumer Evaluation of Low Price Guarantees: The Moderating Role of Reference Price and Store Image

Abhijit Biswas, Chris Pullig, Mehmet I. Yagci, Dwane H. Dean

Journal:

Journal of Consumer Psychology

Année:

2002

Langue:

english

Fichier:

PDF, 2.73 MB

english, 2002

6

The effects of discount level, price consciousness and sale proneness on consumers' price perception and behavioral intention

Bruce L Alford, Abhijit Biswas

Journal:

Journal of Business Research

Année:

2002

Langue:

english

Fichier:

PDF, 125 KB

english, 2002

7

Electronic word-of-mouth (eWOM) generation in new media platforms: The role of regulatory focus and collective dissonance

Shin, Dongwoo, Song, Ji Hee, Biswas, Abhijit

Journal:

Marketing Letters

Année:

2014

Langue:

english

Fichier:

PDF, 235 KB

english, 2014

8

Contextual Effects of Reference Prices in Retail Advertisements

Abhijit Biswas and Edward A. Blair

Journal:

Journal of Marketing

Année:

1991

Langue:

english

Fichier:

PDF, 454 KB

english, 1991

9

The Differential Effects of Celebrity and Expert Endorsements on Consumer Risk Perceptions: The Role of Consumer Knowledge, Perceived Congruency, and Product Technology Orientation

Dipayan Biswas, Abhijit Biswas and Neel Das

Journal:

Journal of Advertising

Année:

2006

Langue:

english

Fichier:

PDF, 2.08 MB

english, 2006

10

The diagnostic role of signals in the context of perceived risks in online shopping: Do signals matter more on the Web?

Dipayan Biswas, Abhijit Biswas

Journal:

Journal of Interactive Marketing

Année:

2004

Langue:

english

Fichier:

PDF, 167 KB

english, 2004

11

A Comparison of Print Advertisements from the United States and France

Biswas, Abhijit, Olsen, Janeen E., Carlet, Valerie

Journal:

Journal of Advertising

Année:

1992

Langue:

english

Fichier:

PDF, 1.29 MB

english, 1992

12

Making judgments in a two-sequence cue environment: The effects of differential cue strengths, order sequence, and distraction

Dipayan Biswas, Abhijit Biswas, Subimal Chatterjee

Journal:

Journal of Consumer Psychology

Année:

2009

Langue:

english

Fichier:

PDF, 218 KB

english, 2009

13

Low price signal default: an empirical investigation of its consequences

Sujay Dutta, Abhijit Biswas, Dhruv Grewal

Journal:

Journal of the Academy of Marketing Science

Année:

2007

Langue:

english

Fichier:

PDF, 212 KB

english, 2007

14

Attitude basis, certainty, and challenge alignment: A case of negative brand publicity

Chris Pullig, Richard G. Netemeyer, Abhijit Biswas

Journal:

Journal of the Academy of Marketing Science

Année:

2006

Langue:

english

Fichier:

PDF, 1.60 MB

english, 2006

15

Advances in top–down and bottom–up surface nanofabrication: Techniques, applications & future prospects

Abhijit Biswas, Ilker S. Bayer, Alexandru S. Biris, Tao Wang, Enkeleda Dervishi, Franz Faupel

Journal:

Advances in Colloid and Interface Science

Année:

2012

Langue:

english

Fichier:

PDF, 4.58 MB

english, 2012

16

Partitioned pricing: Can we always divide and prosper?

Bidisha Burman, Abhijit Biswas

Journal:

Journal of Retailing

Année:

2007

Langue:

english

Fichier:

PDF, 675 KB

english, 2007

17

Consumer perceptions of tensile price claims in advertisements: An assessment of claim types across different discount levels

Abhijit Biswas, Scot Burton

Journal:

Journal of the Academy of Marketing Science

Année:

1993

Langue:

english

Fichier:

PDF, 1.17 MB

english, 1993

18

An experimental assessment of effects associated with alternative tensile price claims

Abhijit Biswas, Scot Burton

Journal:

Journal of Business Research

Année:

1994

Langue:

english

Fichier:

PDF, 760 KB

english, 1994

19

Third-Party Organization Endorsement of Products: An Advertising Cue Affecting Consumer Prepurchase Evaluation of Goods and Services

Dean, Dwane Hal, Biswas, Abhijit

Journal:

Journal of Advertising

Année:

2001

Langue:

english

Fichier:

PDF, 2.66 MB

english, 2001

20

Celebrity endorsements and women consumers in India: how generation-cohort affiliation and celebrity-product congruency moderate the benefits of chronological age congruency

Roy, Subhadip, Guha, Abhijit, Biswas, Abhijit

Journal:

Marketing Letters

Année:

2015

Langue:

english

Fichier:

PDF, 322 KB

english, 2015

21

SPIE Proceedings [SPIE SPIE LASE - San Francisco, California, United States (Saturday 1 February 2014)] Free-Space Laser Communication and Atmospheric Propagation XXVI - Optical link design and validation testing of the Optical Payload for Lasercomm Science (OPALS) system

Hemmati, Hamid, Boroson, Don M., Oaida, Bogdan V., Wu, William, Erkmen, Baris I., Biswas, Abhijit, Andrews, Kenneth S., Kokorowski, Michael, Wilkerson, Marcus

Année:

2014

Langue:

english

Fichier:

PDF, 1.23 MB

english, 2014

22

Brand alliance dependency and exclusivity: an empirical investigation

Rodrigue, Christina S., Biswas, Abhijit

Journal:

Journal of Product & Brand Management

Année:

2004

Langue:

english

Fichier:

PDF, 162 KB

english, 2004

23

Third-Party Organization Endorsement of Products: An Advertising Cue Affecting Consumer Prepurchase Evaluation of Goods and Services

Dwane Hal Dean and Abhijit Biswas

Journal:

Journal of Advertising

Année:

2001

Langue:

english

Fichier:

PDF, 3.13 MB

english, 2001

24

[IEEE 2016 URSI Asia-Pacific Radio Science Conference (URSI AP-RASC) - Seoul, South Korea (2016.8.21-2016.8.25)] 2016 URSI Asia-Pacific Radio Science Conference (URSI AP-RASC) - Relative stability of first-order and second-order optical phase-locked loop considering non-negligible propagation delay

Sarkar, Jayjeet, Banerjee, Abhijit, Biswas, B.N.

Année:

2016

Langue:

english

Fichier:

PDF, 1.33 MB

english, 2016

25

Celebrity endorsements in emerging markets: Align endorsers with brands or with consumers?

Roy, Subhadip, Guha, Abhijit, Biswas, Abhijit, Grewal, Dhruv

Journal:

Journal of International Business Studies

Année:

2019

Langue:

english

Fichier:

PDF, 4.17 MB

english, 2019

26

The use of black models in specialty catalogs

Elizabeth J. Wilson, Abhijit Biswas

Journal:

Journal of Direct Marketing

Année:

1995

Langue:

english

Fichier:

PDF, 926 KB

english, 1995

27

Simulation model for anomalous precession of the perihelion of mercury's orbit

Abhijit Biswas, Krishnan RS Mani

Journal:

Central European Journal of Physics

Année:

2005

Langue:

english

Fichier:

PDF, 197 KB

english, 2005

28

Relativistic perihelion precession of orbits of Venus and the Earth

Abhijit Biswas, Krishnan R. S. Mani

Journal:

Central European Journal of Physics

Année:

2008

Langue:

english

Fichier:

PDF, 259 KB

english, 2008

29

Influencing consumers’ selection of domestic versus imported products: Implications for marketing based on a model of helping behavior

Janeen E. Olsen, Abhijit Biswas, Kent L. Granzin

Journal:

Journal of the Academy of Marketing Science

Année:

1993

Langue:

english

Fichier:

PDF, 1.46 MB

english, 1993

30

Semantic cues in reference price advertisements: The moderating role of cue concreteness

Balaji C. Krishnan, Abhijit Biswas, Richard G. Netemeyer

Journal:

Journal of Retailing

Année:

2006

Langue:

english

Fichier:

PDF, 299 KB

english, 2006

31

The Internet's impact on marketing: Introduction to the JBR special issue on “Marketing on the web—behavioral, strategy and practices and public policy”

Abhijit Biswas, Ram Krishnan

Journal:

Journal of Business Research

Année:

2004

Langue:

english

Fichier:

PDF, 140 KB

english, 2004

32

I Want to Buy the Advertised Product Only!: An Examination of the Effects of Additional Product Offers on Consumer Irritation in a Cross-Promotion Context

Thota, Sweta Chaturvedi, Biswas, Abhijit

Journal:

Journal of Advertising

Année:

2009

Langue:

english

Fichier:

PDF, 306 KB

english, 2009

33

The moderating role of brand familiarity in reference price perceptions

Journal:

Journal of Business Research

Année:

1992

Langue:

english

Fichier:

PDF, 902 KB

english, 1992

34

Reference pricing studies in marketing: A synthesis of research results

Abhijit Biswas, Elizabeth J. Wilson, Jane W. Licata

Journal:

Journal of Business Research

Année:

1993

Langue:

english

Fichier:

PDF, 1.36 MB

english, 1993

35

Temperature dependent model for threshold voltage and subthreshold slope of strained-Si channel MOSFETs with a polysilicon gate

Biswas, Abhijit, Bhattacherjee, Swagata

Journal:

Microelectronics Reliability

Année:

2014

Langue:

english

Fichier:

PDF, 705 KB

english, 2014

36

SPIE Proceedings [SPIE SPIE LASE - San Francisco, California, United States (Saturday 7 February 2015)] Free-Space Laser Communication and Atmospheric Propagation XXVII - Optical payload for lasercomm science (OPALS) link validation during operations from the ISS

Hemmati, Hamid, Boroson, Don M., Biswas, Abhijit, Oaida, Bogdan, Andrews, Kenneth S., Kovalik, Joseph M., Abrahamson, Matthew, Wright, Malcolm W.

Année:

2015

Langue:

english

Fichier:

PDF, 559 KB

english, 2015

37

SPIE Proceedings [SPIE SPIE LASE - San Francisco, California, United States (Saturday 7 February 2015)] Free-Space Laser Communication and Atmospheric Propagation XXVII - Achieving operational two-way laser acquisition for OPALS payload on the International Space Station

Hemmati, Hamid, Boroson, Don M., Abrahamson, Matthew J., Oaida, Bogdan V., Sindiy, Oleg, Biswas, Abhijit

Année:

2015

Langue:

english

Fichier:

PDF, 6.01 MB

english, 2015

38

[American Institute of Aeronautics and Astronautics AIAA SPACE 2014 Conference and Exposition - Pasadena, California ()] AIAA SPACE 2014 Conference and Exposition - Lessons Learned from Optical Payload for Lasercomm Science (OPALS) Mission Operations

Sindiy, Oleg, Abrahamson, Matthew, Biswas, Abhijit, Wright, Malcolm W., Padams, Jordan H., Konyha, Alexander

Langue:

english

Fichier:

PDF, 7.54 MB

english

39

Effective use of advertisements promoting sale prices

Fraccastero, Katherine, Burton, Scot, Biswas, Abhijit

Journal:

Journal of Consumer Marketing

Année:

1993

Langue:

english

Fichier:

PDF, 406 KB

english, 1993

40

A Comparison of Print Advertisements from the United States and France

Abhijit Biswas, Janeen E. Olsen and Valerie Carlet

Journal:

Journal of Advertising

Année:

1992

Langue:

english

Fichier:

PDF, 1.47 MB

english, 1992

41

The Role of Attributions in Consumer Perceptions of Retail Advertisements Promoting Price Discounts

Scot Burton, Donald R. Lichtenstein, Abhijit Biswas and Katherine Fraccastoro

Journal:

Marketing Letters

Année:

1994

Langue:

english

Fichier:

PDF, 812 KB

english, 1994

42

17-level inverter with low component count for open-end induction motor drives

Kshirsagar, Abhijit, Kaarthik, R. Sudharshan, Rahul, Arun, Gopakumar, K., Umanand, Loganathan, Biswas, Sujit K., Cecati, Carlo

Journal:

IET Power Electronics

Année:

2018

Langue:

english

Fichier:

PDF, 3.49 MB

english, 2018

43

Soft body armour development by silica particle based shear thickening fluid coated p -aramid fabrics

Majumdar, Abhijit, Laha, Animesh, Bhattacharjee, Debarati, Biswas, Ipsita, Verma, Sanjeev

Journal:

Journal of the Textile Institute

Année:

2019

Langue:

english

Fichier:

PDF, 821 KB

english, 2019

44

The enigmatic Arunachal macaque: its biogeography, biology and taxonomy in Northeastern India

Jihosuo Biswas, Dhiraj K. Borah, Abhijit Das, Jayanta Das, P. C. Bhattacharjee, S. M. Mohnot, Robert H. Horwich

Journal:

American Journal of Primatology

Année:

2011

Langue:

english

Fichier:

PDF, 498 KB

english, 2011

45

Design and synthesis of sprayable nanocomposite coatings for carbon capture and direct conversion into environmentally safe stable carbonates

Abhijit Biswas, Thomas Tokoly, Tao Wang, Punnamchandar Ramidi, Anindya Ghosh, Enkeleda Dervishi, Fumiya Watanabe, Alexandru S. Biris, Ilker S. Bayer, M. Grant Norton

Journal:

Chemical Physics Letters

Année:

2011

Langue:

english

Fichier:

PDF, 674 KB

english, 2011

46

Isolation and characterisation of the lipopolysaccharide from Acidiphilium strain GS18h/ATCC55963, a soil isolate of Indian copper mine

Rabindranath Bera, Abhijit Nayak, Asish Kumar Sen, Biswa Pronab Chowdhury, Ranjan Bhadra

Journal:

FEMS Microbiology Letters

Année:

2005

Langue:

english

Fichier:

PDF, 187 KB

english, 2005

47

Performance analysis of long Ge channel double gate (DG) p MOSFETs with high-k gate dielectrics based on carrier concentration formulation

Swagata Bhattacherjee, Abhijit Biswas

Journal:

Microelectronics Reliability

Année:

2011

Langue:

english

Fichier:

PDF, 695 KB

english, 2011

48

Ambiguity and Exaggeration in Price Promotion: Perceptions of the Elder and Nonelder Consumer

JANE W. LICATA, ABHIJIT BISWAS, BALAJI C. KRISHNAN

Journal:

Journal of Consumer Affairs

Année:

1998

Langue:

english

Fichier:

PDF, 1.28 MB

english, 1998

49

Variation of γ-Ray and Particle Fluxes At the Sea Level During the Total Solar Eclipse of 24 October, 1995

Abhijit Bhattacharyya, Sukumar Biswas, Barun K. Chatterjee, Mala Das, Pradipta K. Das, Tapan K. Das, Tarun K. De, M.H. Engineer, Rabi N. Mukherjee, Sibaji Raha, S.C. Roy, Swapan K. Saha, A.K. Sen, Bik

Journal:

Astrophysics and Space Science

Année:

1997

Langue:

english

Fichier:

PDF, 645 KB

english, 1997

50

Effects of low price guarantees on consumer post-purchase search intention: The moderating roles of value consciousness and penalty level

Sujay Dutta, Abhijit Biswas

Journal:

Journal of Retailing

Année:

2005

Langue:

english

Fichier:

PDF, 163 KB

english, 2005